Your Web Site Copy
The writing you place on your Web site . . .- Reveals your credibility
- Sells your products and services
- Increases the return on your investment
- Helps position you with search engines
Today it’s understood that a Web site that gets noticed, looks great, and is pleasing to the eye is only half the job toward increasing your profits and growing your business. The other half is the message—what you say, how you say it, how you present yourself. In other words, the level at which you communicate with your readers.
To make your words and message shine, Split Light Designs has brought on board professional writer Lisa Maddox. Lisa delivers more than just copy writing by carefully considering your company's products/services, brand identity and project goals; then she develops integrated marketing communications that optimize your site's effectiveness. With an extensive background in sales and marketing, she incorporates subtle marketing tactics into stylized writing that is especially tailored for your audience.
Lisa has worked with marketing professionals, ad agencies, small businesses, corporations, musicians and retailers in creating clear and concise copy to effectively meet communication goals. Her projects include web site content, brochures, collateral materials, event signage, scripts, flyers, newspaper stories and major-market magazine features.
How important is this in accomplishing your marketing goals?
It’s your business. - How do you want to communicate?We can help...
- when you need someone who can take your ideas and turn them into words that do what you want them to do.
- when you’re not satisfied with the results you’re getting from other writers or your in-house staff.
- when you can’t nail down the right ideas.
- when you’ve made a good start but think it needs to be improved.
Flow, impact, readability, clarity. Readers, especially those online, won’t waste time with text that confuses them or is badly written. Good writing sells you and your offering. Good writing shows you to be credible, believable and trustworthy. It’s like a conversation that touches the emotions without putting up any barriers.
Split Light Designs can make that conversation happen for you every time someone logs on to your site. Contact Split Light Designs today and learn more about how easy it is to get outstanding copywriting for your outstanding Web site.
